Archive for category: Marketing

Training will be held by an expert in internet marketing with proven track record and deep understanding of Google Analytics, Google Tag Manager & other tracking software.  Our Analytics instructors are also regularly managing mid to high budget marketing campaigns, they are also technically savvy on web development side to implement sophisticated custom tracking systems that go way beyond Google Analytics.

At your office, home, conference room.. you name it. Training at your location, at your convenience.

• How Google Tag Manager (GTM) works
• The process of Web Analytics implementation best practices
• Introduction to tags
• Implementing Google Analytics within GTM
• Introduction to triggers
• Using destination tracking
• Firing custom HTML tags
• GTM debugging tool
• Introduction to variables
• Using click triggers
• In depth setup process
• Setup GA event tracking

In addition your instructor will be well-versed in SEO (Search Engine Optimization), AdWords & other PPC media and online sales in general.

At your office, conference room.. you name it. Training at your location, at your convenience.

16 students are included in the price. Additional charges apply for larger classes.

Training will be held by an expert in internet marketing with proven SEO track record and deep understanding how search engines work. One session will save you many headaches and potentially wasted time. Our SEO instructors are technically savvy, but they are business oriented as well. We want you to succeed by having the best ROI (Return On Investment) possible by staying reasonable in your projections and expectations.

Training will be held by an expert in internet marketing with proven track record and deep understanding of Google Analytics, Google Tag Manager & other tracking software.  Our Analytics instructors are also regularly managing mid to high budget marketing campaigns, they are also technically savvy on web development side to implement sophisticated custom tracking systems that go way beyond Google Analytics.

At your office, home, conference room.. you name it. Training at your location, at your convenience.

• Google Analytics Setup
• Understanding Account Structure
• Search & Other Referrers
• Keyword Tracking
• Checking User Behavior
• Behavior Tracking Setup
• Goal Tracking

In addition your instructor will be well-versed in SEO (Search Engine Optimization), AdWords & other PPC media and online sales in general.

Training will be held by an expert in internet marketing with proven track record and deep understanding of AdWords, BingAds, Facebook Ads and other PPC media.  Our AdWords instructors are not only regularly managing mid to high budget campaigns, they are also technically savvy on web development side to implement sophisticated conversion tracking.

At your office, home, conference room.. you name it. Training at your location, at your convenience.

• Understanding Search Results & PPC Advertising
• Understanding AdWords Ads
• Auction Based Bidding Advertising Systems
• Search & Content Network
• Account Structure (Campaigns, Adgroups, Keywords, Ads)
• Creating Campaigns
• Budget, CPC (Cost-per-Click), CTR (click-through rate), Quality Score & Ad Rank
• Discerning Keyword Match Types, Negative Keywords
• Writing Effective Ads
• Following Google’s Editorial Guidelines, trademarks
• AdWords Keyword Planner
• Finding Keyword Ideas
• Complying with Destination URL Editorial Policies
• Optimizing Landing Pages for Higher Conversion Rates
• Conversion Tracking
• AdWords Editor

In addition your instructor will be well-versed in SEO (Search Engine Optimization) and online sales.

Training will be held by an expert in internet marketing with proven track record and deep understanding of AdWords, BingAds, Facebook Ads and other PPC media.  Our PPC instructors are not only regularly managing mid to high budget campaigns, they are also technically savvy on web development side to implement sophisticated conversion tracking.

At your office, home, conference room.. you name it. Training at your location, at your convenience.

• Understanding PPC Advertising
• Auction Based Bidding Advertising Systems
• Forecasting, Planning and Spying
• Ad Formats, Settings and Extensions
• Search vs Content Network
• Creating Campaigns, Budget, CPC (Cost-per-Click), CTR (click-through rate)
• Quality Score and Future Proofing
• Bid Strategies
• Re-marketing
• Creating Effective Ads
• Ad Testing
• Optimizing Landing Pages for Higher Conversion Rates
• Conversion Tracking & Common Tracking Problems

In addition your consultant will be well-versed in SEO (Search Engine Optimization) and other avenues of generating sales and traffic online.

Training will be held by an expert in internet marketing with proven SEO track record and deep understanding how search engines work. One session will save you many headaches and potentially wasted time. Our SEO instructors are technically savvy, but they are business oriented as well. We want you to succeed by having the best ROI (Return On Investment) possible by staying reasonable in your projections and expectations.

At your office, home, conference room.. you name it. Training at your location, at your convenience.

• Organic & Paid Results
• Basics of HTML
• Web crawlers
• Robots.txt
• Onsite SEO – Factors and Optimization
• Understanding Backlinks & Anchor Text
• Google PageRank®
• SEOMoz® Authority
• Backlink Relevancy
• Keyword Research
• Checking Competition
• Spamming & Penalties
• Local Organic Listings
• Google Places® – Business Page
• Local Citations
• Moving Sites & Pages – Redirects (.htaccess)

In addition your instructor will be well-versed in PPC (Pay-per-Click) campaign optimization (AdWords, BingAds, Facebook Ads & Others) and other avenues of generating sales and traffic online.

Consulting will be held by an expert in internet marketing with proven track record and deep understanding of AdWords, BingAds, Facebook Ads and other PPC media. One session will save you thousands of dollars of wasted money and time. You’ll get all the help you need with setting up and optimizing your pay-per-click campaigns right, from keyword research to sophisticated conversion tracking, as well as best practices for optimizing landing pages. Everything is answered straight forward in order to make sure you have all the right information to make your business decisions. Our PPC instructors are not only regularly managing mid to high budget campaigns, they are also technically savvy on web development side to implement sophisticated conversion tracking that even AdWords team won’t be able to help you implement. We have your business in mind  and we want you to succeed by having the best ROI (Return On Investment) possible by staying reasonable in your projections and expectations.

At your office, home, conference room.. you name it. Consulting at your location, at your convenience.

In addition your consultant will be well-versed in SEO (Search Engine Optimization) and other avenues of generating sales and traffic online.

Consulting will be held by an expert in internet marketing with proven SEO track record and deep understanding how search engines work. One session will save you many headaches and potentially wasted time. You’ll get all the help you need with local and global search engine optimization as well as best practices of optimizing landing pages. Everything is answered straight forward in order to make sure you have all the right information to make your business decisions. Our SEO instructors are technically savvy, but they are business oriented as well. We want you to succeed by having the best ROI (Return On Investment) possible by staying reasonable in your projections and expectations.

At your office, home, conference room.. you name it. Consulting at your location, at your convenience.

In addition your consultant will be well-versed in PPC (Pay-per-Click) campaign optimization (AdWords, BingAds, Facebook Ads & Others) and other avenues of generating sales and traffic online.